Responsibilities:
* Develop and execute Product Marketing go-to-market in line with business plan.
* Create whitepapers, sales communications, presentations, and training for Sales.
* Work closely with Sales and Product Management to understand the needs of the marketplace; help to formulate future Product Marketing strategies and tactics.
* Cross-functional collaboration with Global Sales, Channel, Product Management, Marketing Communications, Engineering & Marketing Programs.
* Attend relevant industry trade-shows, sponsorship and customer meetings.
* Support partner relationships for the associated products.
* 10-20% travel is required.
Qualifications:
Basic Qualifications
* Education: Masters Degree in Technical Discipline or Marketing, MBA preferred
* Overall Experience: 7+ years or equivalent experience
* 4 years of experience with Product Marketing or equivalent experience
Desired Qualifications
* Understanding of website development and trends for mobile and connected devices.
* Knowledge of Internet, data networking and carrier wireless infrastructure.
* Understanding of web site and application acceleration techniques.
* Experience influencing technical industry analysts and online press community.
* Flexibility to work in a fast-paced environment while managing many projects.
* Outstanding writing and communication skills.
About AVID Technical Resources:
AVID (Applications, Voice, Internet, Data) Technical Resources is a contract and permanent IT recruiting company. Headquartered in Boston, AVID specializes in placing information technology professionals with either an Infrastructure Support or Applications Development background.
Since our inception in 2003, AVID has grown to be among the leading IT recruiting firms in the area. Forbes Magazine recently ranked AVID as one of the Leading IT Staffing Agencies in the Northeast and the Boston Business Journal listed AVID Technical Resources as one of the Fastest Growing Privately-held Companies in Massachusetts.
